Hi, I'm Lucas Dantas, Product Designer focused on digital products.

I believe in designing end-to-end products to provide the best experience. Conducting usability tests, benchmarking, research in general as a way to validate the entire experience before starting development, focusing on the customer to deliver products that are not only beautiful to look at, but also intuitive and useful.

As important as my design skills, I care and see the importance of understanding branding and business rules to know how to apply them to design. A successful project is not just a beautiful design, but a process that has met everyone’s expectations.

Working on the PagBank App, I have been participating and constantly contributing to the construction and improvement of the design system for Android, iOS and web devices.
In the development of interfaces, the design system gives me consistency and standardization in all deliveries and with that it brings greater ease and speed, resulting in deliveries with better results, as we can focus more on the experience instead of creating the components.